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Legal — 03 of 04

Cookie Policy

Every cookie on this site, what it does, how long it lasts, and how to turn it off. No dark patterns, no pre-checked boxes.

Last updated: October 10, 2026 · Version 2026-10-10.1

1. What cookies are

Cookies are small text files that websites place on your device to remember information between visits. Some are essential (they keep the site working and safe). Some are optional (they help us understand how people use the site).

This policy also covers similar technologies such as local storage, tracking scripts, and reading technical details from your browser. “Cookies” in this document means all of them.

2. Why we use them

  • To make the site work and remember your cookie choice.
  • To keep the site secure (for example, telling real visitors from bots).
  • With your consent, to understand how the site is used so we can improve it.

We do not run ads, and we do not sell your data. One thing to know before you choose: if you accept analytics cookies, Microsoft (the company behind one of our analytics tools) also receives that data and says it may use it for its own purposes, including advertising. Details are in Section 5.

3. Types of cookies we use

Strictly necessary (always on)

These are required for the site to function and stay secure. They don't track what you do, and you can't turn them off here because the site would break without them.

Analytics (off until you accept)

These help us understand how people move through the site, which pages are read, and where people get stuck. We use two tools:

  • BrandJet — counts visits and page views and recognises a returning browser.
  • Microsoft Clarity — records how individual visits unfold (clicks, scrolling, mouse movement) and builds heatmaps. Text you type into form fields is masked and not recorded. Clicks on on-screen choices can appear in a recording.

Neither tool loads unless you click “Accept.”

Marketing

We don't use marketing or retargeting cookies. If that ever changes, they'll be listed here first and will need your opt-in.

Cookie nameSet byTypePurposeDuration
cmp_consentThis siteNecessaryStores your cookie choice so we don't ask on every visit12 months
__cf_bmCloudflare (may be set)NecessaryTells real visitors from automated traffic30 minutes
bj_vidBrandJet, on this siteAnalyticsRecognises a returning browser24 months
bj_gclid, bj_fbclid, bj_msclkid, bj_ttclid, bj_twclid, bj_li_fat_id, bj_wbraid, bj_gbraidBrandJet, on this siteAnalyticsStores the ad click ID if you arrived from an ad link. Only set when the link contains one.90 days
_clckMicrosoft Clarity, on this siteAnalyticsKeeps the Clarity visitor ID and settings for this siteUp to 13 months
_clskMicrosoft Clarity, on this siteAnalyticsConnects the pages you view into one session recordingUp to 13 months
CLIDMicrosoft (third-party)AnalyticsNotes the first time Clarity saw this browser on any site using ClarityUp to 13 months
MUIDMicrosoft (third-party)AnalyticsIdentifies your browser across Microsoft sites. Microsoft uses it for advertising, analytics and operations.Up to 13 months
ANONCHK, MR, SMMicrosoft (third-party)AnalyticsHousekeeping for MUID (whether to refresh or sync it)Up to 13 months

BrandJet also reads technical details about your browser and device on your first page view (such as time zone, graphics and audio capabilities, and processor count) to recognise a returning browser. It isn't a cookie, so it's listed here instead. It only happens if you accept analytics.

The Microsoft cookies are set and controlled by Microsoft, which can change their names and durations. We update this list when we add, remove, or change a tool.

5. Third-party cookies

  • Microsoft Clarity — if you accept analytics cookies, Microsoft receives the data Clarity collects and uses it under the Microsoft Privacy Statement, including for its own advertising. Because some of its cookies work across websites, Microsoft may recognise your browser on other sites that use its services.
  • Call booking page (danieljeongllc.com) — our booking page runs on GoHighLevel, a separate site that sets its own cookies when you open it.
  • Links to other sites — LinkedIn, X (Twitter), Discord, Upwork and any other site we link to set their own cookies once you're there. We don't embed their content on this site.

6. How to control cookies

Cookie banner

On your first visit you'll see a banner with equal-weight “Accept” and “Reject” buttons. Analytics stays off unless you click “Accept.” Closing the banner without choosing counts as “Reject.”

You can change your choice at any time by clicking “Cookie Preferences” in the site footer. If you switch from Accept to Reject, the analytics tools stop loading and their cookies are removed.

Browser controls

All major browsers let you block or delete cookies through their settings:

Blocking every cookie, including necessary ones, may break parts of the site.

7. Global Privacy Control and Do Not Track

We honor Global Privacy Control (GPC). If your browser sends a GPC signal, we treat it as “Reject”: analytics stays off and no banner choice is needed. Learn more at globalprivacycontrol.org.

We don't respond to the older “Do Not Track” browser setting, because there's no agreed standard for what it should do.

8. Changes to this policy

We update this policy when we add, remove, or change cookies or tools. The date at the top shows the most recent update. If we add a new kind of optional cookie, the banner will ask for your choice again.

Questions? Email daniel@danieljeong.org.